The live streaming ‘Rioja meets Bordeaux’ took place on August 23rd and attracted many merchants/ wine importers who have a good interest in Rioja wine.
After experiencing the success of the “Rioja Meets Bordeaux” live stream, Rioja once again sending out sharing bottles of Rioja wine samples all over China (200 sets), and people from different areas in China were able to have the online tasting together.
Rioja got a super great response from audiences and Rioja wine importers who provided the Rioja wine for tasting.
With the help of this live streaming, many audiences showed their interest and asked the information about Rioja wine. Rioja makes it possible to build a bridge for people to communicate and help to introduce audiences and Rioja wine importers to each other for more effective communication.