In the last months of 2022, the Rioja Ambassadors are still active in promoting Rioja!
There are Rioja Ambassadors who promote the Rioja appellation by organizing tastings and posting recaps of their activities on WeChat, sharing their knowledge of the Rioja appellation through a variety of perspectives and stories.
There are also Rioja Ambassadors who have taken great care to produce a series of Rioja introduction videos and audio programs, which have achieved good results on online platforms and received a lot of love and good feedback! These online activities attracted a lot of wine lovers and succeeded in making more people understand Rioja comprehensively and fall in love with it!
Let’s look forward to more exciting things from Rioja ambassadors in 2023!